Talking with Parents and Caregivers About Vaccines

As a health care provider, you share the same goal as the families you see every day: to help their children have a healthy future.

Parents trust their health care provider, even if they have questions about recommended childhood vaccines. Help make sure they get real answers. Talk early and often with families about the importance of vaccines. There are no shortcuts—building trust and motivating parents requires empathy, clarity and consistency. Evidence supports that being kind and understanding helps parents who are unsure.

These flyers and fact sheets are designed to complement your vaccine education and advice during patient visits. They can be viewed online, printed, photocopied and shared on social media.

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“Real Diseases. Real Risks. Real Protection.” Poster

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This page was last modified on 06/27/2025